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ACCOUNT/BUSINESS DEVELOPMENT MANAGER OUTDOOR

This job has now expired

Recruiter
Greene Media Network
Posted
18 January 2013
Closes
18 February 2013
Ref
GMNJ1
Location
LONDON
Discipline
Hours
Contract Type
Salary
up to £35,000 (dependant on experience) + Bens + Commission

Further information

UK’s N0.1 OUTDOOR media owner are looking to recruit an Account Manager to work across one of the most prestigious parts of their portfolio Targeting an ABC1 audience you will have the opportunity to present multiple formats including billboards, 6’s & Digital to high ends brands selling to both UK and International agencies.

The Role

To gain a thorough understanding of your clients’ business, marketing strategies and media objectives to ensure that outdoor is consistently front of mind.

To gain a sound understanding of the whole the companies portfolio to influence outdoor planning decisions whilst ensuring that the company is perceived as a brand leader

To be aware of the strengths and weaknesses of other media channels to grow outdoor revenue by influencing the multi-media decision.

To liaise with Group Head, Trading, Development, Marketing, and Operations for the smooth transition from responding to a brief to the booking procedure, right through to excellent after sales service.

KEY AREAS OF RESPONSIBILITY:

Sales performance and Revenue

Achieve pre-determined revenue targets

Attendance of weekly sales meetings to give summary of sales activity and opportunities - short and long-term; updates on competitors’ activities and missed advertising spend

Utilise standard industry research tools e.g. Mintel; TGI; BBC Daily Life; Postar; NMR and Touchpoints both to understand consumer behaviour and formulate agency strategies

Implementation of strategies and quarterly review agreed with Group Head.

ESSENTIAL SKILLS

Sound knowledge of media

Excellent presentation/face to face skills

Excellent communication skills both verbal and written

Computer literate

Excellent knowledge of role of the media agency within the planning and implementation process.

Agency contacts

Excellent track record of proactive sales approach.

PERSON SPECIFICATION

Articulate and persuasive communicator

Good presentation skills essential

Creative and innovative in approach

Excellent planning and organisational ability, including good time-management

Self-motivated and proactive

Smart appearance

 

 

Greene Media Network

Greene Media Network is a specialist consultancy, recruiting graduates through to board level positions in the media industry.