About the Company
A global media network with a different approach. Teams are structured to adapt to the digital, real time world that we all live in. They integrate their digital expertise at the centre of everything they do.
They work in a way that allows them to draw upon specialist teams spanning across search, mobile, digital, experiential, sport, branded entertainment, research, economic modelling, data analytics and CRM.
Their proposition is to provide clients with senior, joined up and strategic leadership, ensuring brilliant delivery and execution in every channel – both traditional and emerging. The structure reflects the changing needs of clients, covering not just paid media but owned and earned channels, creative development and site experience.
The Role
The team will be focused on planning and account handling, working with strategy, insight and implementational buying teams
They are the core contact with the client and have responsibility of making sure their business is running smoothly and that the specialist teams are communicating & responding effectively
To take a key role in running a portfolio of high profile clients .
To support and manage the media team in providing first class service to our clients, as well as delivering quality and innovative solutions for our clients
To take a key role in managing the media and communications planning
To develop client management skills and provide core support on account handling
Reporting to a Planning Director
To develop the media skills of the AMs & AEs across the team
Key Responsibilities
To build meaningful client relationships
To develop a deep understanding of your clients business
To provide day to day support to the Planning Director and take responsibility for the management of day to day client service and quality control of the planning output
To understand and apply media craft planning skills e.g. TGI, Touchpoints, Hitwise, Comscore, Google Insights and proprietary planning tools
To display a deep understanding of all media and make strategic recommendations to clients
To create meaningful, creative, engaging solutions which bring the strategy to life
To develop award winning campaigns for your clients
To demonstrate sound understanding of both online & offline planning
To have a comprehensive understanding of digital marketing & how it fits the wider portfolio of ATL channels
To proactively manage client expectations
To manage and provide support to the Account Executives and Account Managers
To deliver ‘Brilliance’ internally and externally at all times
To supervise / undertake additional projects beyond client responsibilities as requested (new business pitches, market reviews, competitive trends, etc)
To share responsibility with management for developing new revenue streams
To provide timely & accurate billings projections when requested
To assist in the development of and participation in selling our services (through internal inductions, external marketing departments, etc)
To be commercially aware and financially astute
To maintain/build media owner relationships in order to understand the changing media marketplace dynamics and opportunities
Skills Required
The ideal candidate will come from a media agency with substantial experience.
Ideally, you will understand the wider media landscape actively understanding the clients integrated approach and business aims
Have experience of managing a small team and have an abundance of client facing experience and skills
Ambitious, fun with a ‘work hard play hard’ attitude
Sound planning expertise across both online and offline channels
Ability to manage team of individuals & display strong strategic direction
Strong communication skills - written and verbal
Good negotiation skills
Responsibility and accountability when managing a client’s media budget
Well organised and numerical
High attention to detail
Ability to work under pressure to meet deadlines
Experience
Proven experience of exceeding Client expectations
Experience in portfolio management
An understanding of the differences between Media channels and how each is approached and measured from a planning/buying perspective
If interested please call Zoe on 0203 589 0016, email zoe@harrisondear.co.uk click on the link below …
