Content Manager - Events
A great opportunity for a Content Manager to join one of the Europe’s leading and established industry leaders working on some highly successful exhibitions/shows.
The Content Manager – Retail would have responsibility for the day-to-day management of content associated with the events they work on as well as with any external joint venture partner relationships.
You will also have strategic responsibility for the growth and development of the content associated with the shows under your area of responsibility as well as the responsibility for the research, programme development and speaker acquisition work involved as part of the role as well as delivered by the Content Producers working on their events.
You will be accountable for producing and securing agreement on the content plan for each show and delivering a complete content programme in line with the Plan, supporting the marketing plan to deliver buyer side visitors and the sales team securing sponsors and exhibitors by delivering a strong speaker line up. Management of the content budget associated with each event. Ensuring that business development plans for the content on each event are aligned to market opportunities and drivers, and deliver the best possible growth.
The role will involve having the following responsibility on the Retail Shows held both inside and outside the UK:
All research led theatre/seminar content , management of and undertaking some content production involving Research & Analysis
Speaker Acquisition: sourcing, selecting and securing the participation of high level industry leading speakers
Copy Writing: sales-driven brochure, web, direct mail and email copy to drive quality and quantity of visitor numbers
Content Development: topic generation to deliver additional/new audience segments
Project Management: working with the show project teams including marketing, sales and logistics managers to deliver to deadline and budget by ensuring costs are effectively scrutinised and managed.
Onsite Delivery: managing meticulous on-site execution of content to exceptional standards of customer service
Liaising with the sales team to identify speakers on exhibitors stands to include in promotions and for the show guide.
Our client is one of Europe’s leading publishers across a wide range of platforms including b2b brand media solutions. Their range of brands includes some of the best-known and respected media brands in the UK.
Please do not apply unless you have the relevant experience.
Due to the high volume of applications only successful applicants will be contacted and if you have not heard from us in two weeks of your application please assume that on this occasion your application has been unsuccessful.
Formula Won is a progressive, proactive and dynamic media recruitment consultancy dedicated to the media industry. We lead the market for the best permanent media jobs within: media sales, new media sales, outdoor sales, exhibition sales, event sales, conference sales, broadcast sales, ambient sales, marketing, media agency and editorial jobs. We also have specialist divisions that cover International jobs and Search & Selection. All of our consultants have considerable experience in media so you can be confident that they will have your best interests at heart when finding the perfect role for you.
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